www.aad.org SEO Insigths by Yourtext.guru

Monthly SEO traffic (US) 9.8M

Selected Competitors (US)

leaadvancedskincare.com
nationaleczema.org
www.wederm.com
The website www.aad.org serves as a comprehensive resource dedicated to the field of dermatology under the banner of the American Academy of Dermatology. This site is designed to empower patients and healthcare professionals alike with vital information on skin health, innovative treatments, and the latest research findings in dermatology.

Visitors can explore a wealth of features, including:

  • Educational Resources: Access a plethora of articles and guidelines on skin conditions and their management.
  • Dermatology News: Stay updated with the latest advancements and breakthroughs in the field.
  • Patient Care: Find tools and tips for maintaining healthy skin and addressing various dermatological concerns.
  • Professional Development: Learn about ongoing education opportunities and career advancements in dermatology.


Whether you are a patient seeking answers or a professional striving for excellence in your practice, AAD.org is your go-to destination for all things dermatology.

Content Strategy

Explore your SEO keywords

The website www.aad.org is strategically positioned in the SEO landscape to attract a diverse audience seeking expert dermatological content. By targeting keywords such as dermatologist, hair loss alopecia, and pimple dermatologist, the site effectively reaches individuals looking for professional advice and solutions for skin and hair concerns. This focus not only appeals to patients seeking guidance on specific conditions like alopecia and acne but also attracts practitioners and students in the dermatology field. By enhancing its visibility through these relevant keywords, AAD establishes itself as a trusted resource in dermatological health.
dermatologist
Position 1
SEO Difficulty 78
Search Volume 550k
hair loss alopecia
Position 1
SEO Difficulty 52
Search Volume 246k
pimple dermatologist
Position 1
SEO Difficulty 66
Search Volume 165k

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A Look at the Content Editor

Monitoring & Tech

404 Link Recovery

The presence of broken pages (404 errors) on the AAD website is a significant concern, especially for those that still hold valuable backlinks. These backlinks signify that various external websites once found value in these pages, with some URLs such as:

- https://www.aad.org/public/diseases/eczema/childhood/treating/bleach-bath (624 backlinks)
- https://www.aad.org/public/everyday-care/sun-protection/sunscreen/how-to-select-sunscreen (223 backlinks)
- https://www.aad.org/public/diseases/a-z/nail-problems-overview (162 backlinks)

These URLs and others in the list continue to attract traffic, yet they now lead to dead ends. This scenario not only impacts user experience but also poses a risk to the site's SEO performance.

To mitigate this issue, the AAD should consider implementing 301 redirects to the most relevant existing pages or, alternatively, restoring the removed content to reclaim the lost authority. Prompt action on this front can significantly enhance the site's visibility and ensure users find the information they seek without unnecessary frustration.
624 backlinks
https://www.aad.org/public/diseases/eczema/childhood/treating/bleach-bath
223 backlinks
https://www.aad.org/public/everyday-care/sun-protection/sunscreen/how-to-select-sunscreen
162 backlinks
https://www.aad.org/public/diseases/a-z/nail-problems-overview

Page Duplication Analysis

Duplicate content on a website can lead to SEO challenges. However, you can effectively address this by utilizing a powerful content duplication detection algorithm. Based on an adaptation of Google's Simhash algorithm by Moses Charikar, this tool enables you to compare pages in pairs, making it easy to spot any problematic content.

Once you've identified the pages that may cause issues, a straightforward review process will help you implement simple fixes. This proactive approach ensures that your website remains optimized and enhances your overall SEO performance!